You’ve heard their hot new single “Tat-Tat-Tatted Up” featuring D4L’s Fabo scorching the radio airwaves for months now and we’re sure that a lot of people were not able to put the song with the faces of The Alliance. Remember the old skool days of hip hop when you would hear a new Big Daddy Kane joint or hear Kool Moe Dee and wonder for months how they looked? Then, when you finally see them on their record or cassette tape cover it all comes together. This seems to be the similar approach that Blackout, Skinny, female rapper Bliss and producer Ty-Cutta have taken and they have the radio and ringtone world on lock.
Now signed with NCE (Nothin Comes Easy) Records / Asylum Records, The Alliance is a solidified unit of Atlanta emcees who have bubbled up to become one of hip hop’s successful rap groups. HipHopClub received the opportunity to interview this creative quartet and see what everyone is going crazy about.
St. Louis Ben Grimm: Your first single “Tat-Tat-Tatted Up” is receiving a lot of buzz right now. How does it feel to be in the limelight?
Ty-Cutta: It feels stupendous, it feels great. You know, it just feels good, you know what I’m sayin? Whenever you get a lot of people to join something that you created man it feels good. You know? It feels real good.
St. Louis Ben Grimm: Okay. That’s what’s up! Fabo is featured on the track. How was it working with someone so energetic?
Ty-Cutta: Fabo man, it was cool you know what I’m sayin? Real cool, that’s our family right there. You know? Him being in the studio you know what I’m sayin? I mean he’s the genius… he’s a genius. A lot of folks don’t know that, that boy can sing and all. You know what I’m sayin? Yeah, it was great.
St. Louis Ben Grimm: Will we be seeing an album from The Alliance soon?
Skinny: Yeah, yeah, yeah! September 18th. Yeah! Already! The album is called “Goin Digital” you know what I’m sayin? So look out for that second single “Goin Digital” too you know what I’m sayin? So yeah, September 18th man the album is going to be in stores next month so go and get it! Nomtalkinbout?
St. Louis Ben Grimm: Y’all got any features on the album?
Skinny: Besides Fabo we got another R&B artist from Atlanta, he real artsy. He’s a real good singer. We got them two on the album but besides that everything, in-house production and the reason why we did it like that because we want everybody to really feel the chemistry from The Alliance. Not the chemistry with The Alliance and everybody else. You’re going to get The Alliance on the album, you know what I mean? Straight up, you know what I’m sayin? I’m on every song on every verse, you know what I’m sayin? My boy Blackout, my boy Ty-Cutta he on the track, you know what I’m sayin? My girl Bliss, she on the verses, you know what I’m sayin? Aye, you already know it’s Goin Digital.
St. Louis Ben Grimm: That’s what’s up! Is your single “Tatted Up” making big numbers in the ringtone world?
Skinny: Yeah man. We did about 400,000.
St. Louis Ben Grimm: So Bliss, how does it feel to be the first lady of The Alliance?
Bliss: Oh, it feels real good being the only female in the group. You know I love the men… you know I love the men. So you know, I’m learning new things everyday. Trying to hold my grind, doin thangs.
St. Louis Ben Grimm: Yeah! So do you feel like the public will characterize the group as a one hit wonder?
Bliss: Well right now they can characterize what they want to. You know? They got to hear our CD and when they hear our CD go to our MySpace page
St. Louis Ben Grimm: With the hip hop world currently saturated with negative music, how does it feel to have a positive song that everybody can enjoy?
Bliss: You know it really is a true blessing that we can come up with our own idea and people like what we’re doing and enjoy our music. I mean, that’s the whole point about it. That people can rock with it and they have fun. Now they can go get the album and see what they like or dislike. Go to our MySpace page, hit us up, tell us y’all dislikes, what we need to bring more to the table. That’s what we’re here for, to make good music for the people and everybody else.
St. Louis Ben Grimm: That’s what’s up! So is there anything else that you would like to tell the HipHopClub readers before we conclude this interview?
Bliss: Hit us up on the MySpace www.myspace.com/theallianceatl, go to our myspace 71777 to get them ringtones and that’s about it.
Skinny: Yeah man, September 18th, it’s “Goin Digital” Day, you know what I’m sayin. The album is coming out September 18th so make sure you go get that. Here it is again, text The Alliance to 71777 and get that “Tat-Tat-Tatted Up” ringtone and that “Goin Digital” ringtone. Aye man, that “Goin Digital” poppin off down there yet?
St. Louis Ben Grimm: Yeah, man! Fa’sho!
Skinny: It’s poppin here man! Hey, we appreciate the love man y’all been giving us, you know what I’m sayin? We can’t wait to come down there and do a show, we gonna show y’all how we do it, man you know what I’m sayin? We rep it for real, you know what I’m sayin?
St. Louis Ben Grimm: Yeah, I can’t wait to see y’all. Thanks a lot for giving me the opportunity to do this interview and good luck!
Ty-Cutta: We just gonna bring something new to the table. You’re going to be surprised when you hear the album, you know what I’m sayin? Cuz thangs jammin all the way. We bumpin hard and it’s going down, you know what I’m sayin?
–By Marrio (St. Louis Ben Grimm) Gardner